Promotional materials designed at Bodum®
I worked in-house and as a freelancer for Bodum. I had the opportunity to lead a 2-person team to deliver high-quality design solutions within tight deadlines.
• Created briefs & budgets for lifestyle photoshoots and oversaw production & post-production stages.
• Leveraged HotJar to analyse user behaviour and optimise website functionality for increased sales.
• Spearheaded creation of Amazon Marketplace shop through research & brand representation: amazon.com/stores/bodum
• Developed more than 50 promotional assets in 11 markets, covering newsletters, website, ads & social media platforms.
Bodum brand blog & promo
The goal was to create a space where bodum could share recipes, videos and editorial content that without a sales focus. The challenge was to think of a design that would be both aesthetically appealing from an editorial standpoint whilst maintaining usability.
This project was managed by me in-house during the course of 6 months both in terms of design and development.
Photo post-production and editing
Photo post-production and editing
Photo post-production and editing